Jake Paul's mouth gaped wide open, his eyes becoming huge glazed saucers as he sank to the canvas in stunned disbelief following a pulverising right hand from Anthony Joshua. It appeared as if Paul was attempting to say "Wow!" as the severity of the impact registered to his rattled senses.
"Those watching didn't pay to see this crap," said the referee, encapsulating the sorry spectacle far more succinctly than anyone else could.
Trapped in a neutral corner of the ring midway through the sixth round, Paul could no longer retreat or cling to Joshua's legs like a forlorn little boy as the serious reality of the sweet science became clear. Instead, as he tried to absorb the shot that fractured his mandible in two distinct locations, Paul was lost in an utterly stunned moment.
So this is how it feels, and looks, to be struck cleanly by a genuine professional fighter, an Olympic champion and ex- world heavyweight champion. "Wow" is certainly the appropriate term.
It was the fourth time the social media star had been sent to the floor, but the consequences of a clean punch meant Paul would not be able to get up and taunt his opponent before the referee called the charade over. As blood began to leak from his mouth, and a dull ache radiated through his jawbone, Paul at last understood how difficult, exhausting, and dangerous boxing is at a decent standard of competition.
Joshua, it must be noted, was not impressive during the chaos. After his empty victory, he performed a throat-slitting gesture that suggested a clinical and lethal execution when, in reality, Joshua had appeared exasperated for the majority of the fight. Instead of glowering with menace or exhibiting an iron certainty, Joshua had appeared tentative and crude for almost five stanzas.
Paul's poor fitness, which is a fundamental requirement in top-level boxing, dictated the outcome. Lacking the stamina to flee any more, and resorting to falling to the canvas as often as he could for a breather, Paul was rendered helpless by fatigue. Joshua applied the brutal ending, but, until then, he had seemed a sad imitation of the fighter he had been in 2017.
"That was not the best display," Joshua conceded. "The end goal was to get Jake Paul, pin him down and do damage. That has been the plan, and that's what was on my thoughts. It took a little more time than expected, but the right hand eventually found its target."
Joshua praised Paul's courage but he added an explanation for his own stilted performance. "He faced a real fighter tonight that's had a 15-month layoff," Joshua said, referencing his last defeat. "We shook off the cobwebs, and I am eager to head into 2026."
In the press conference afterwards, a cheerful Joshua attempted a poor imitation of Tyson Fury as he demanded a scrap against the currently retired boxer. Joshua will likely have his way, but that matchup comes far too late in their professional journeys. Both fighters are on the downward slope of the hill.
In contrast, the most compelling big men in the world are Oleksandr Usyk and Moses Itauma. Usyk is still the unquestioned ruler of the division, having beaten both Joshua and Fury twice. Meanwhile, Itauma is a rapidly ascending force. The youthful British heavyweight would probably have needed less than half the amount of rounds that Joshua needed to knock Paul into a appropriately wowed stupor.
But the fans gets what the public wants, and that undoubtedly means more pitiful crossover contests. Paul seemed genuinely proud and cocky to have had his jaw broken by a sledgehammer right. In the wee hours of Saturday morning, he shared an X-ray, with the pair of breaks marked in crimson.
That lighthearted nod to the Mexican superstar, a much superior boxer than Joshua but a similarly diminished force, showed that Paul's brazen audacity remains unbroken. It may not be Canelo, but Paul will soon find another opponent with whom he can make more than $50 million.
During his in-ring interview, before departing to the hospital, Paul expelled a streak of blood onto the ring floor. It was another grim symbol of the evening as Paul mixed harsh reality with blood-flecked bullshit and said: "I think my jaw is broken. It's certainly broke. A proper beating from one of the best to ever do it. I love this sport and I'm going to come back and keep on winning."
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